Community advocacy has the power to change.
And you can make that change a reality.
But how can you move beyond transmitting
information to truly engage, rally and influence people for your cause as an advocate?
Are you ready to get more strategic in using
communications in your advocacy?
Course Content
Lessons
Status
6
Lesson 6: Persuade
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Topic 1: Who can be changed?
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Topic 2: Why do people think the way they do?
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What is what
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Influence people’s attitudes
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What shapes attitudes?
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Topic 3: Influencing social norms
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Exercise: Social norms
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Topic 4: Channelling values
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Exercise 2: Identifying values
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Exercise 1: Identifying values
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Pause and think:
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Recap lesson 6
- Topic 1: Who can be changed?
- Topic 2: Why do people think the way they do?
- What is what
- Influence people’s attitudes
- What shapes attitudes?
- Topic 3: Influencing social norms
- Exercise: Social norms
- Topic 4: Channelling values
- Exercise 2: Identifying values
- Exercise 1: Identifying values
- Pause and think:
- Recap lesson 6
11